If you’ve picked out your blonde hair color, but want to know what it takes to keep it looking brilliant without the brassiness, then you’re in luck. Our experts have weighed in on the top after care toners to keep your locks looking golden or silver with these purple and blue shampoos that go beyond the call of duty.

*Results may differ based on product and hair type.
Before we delve any deeper, you might be wondering what a toning shampoo is and why you need. Bleached or colored hair, will turn a brassy yellow or orange due to the natural red and yellow pigments in our hair. This is where toning shampoos come in. Toning shampoos are pigmented shampoos designed to neutralize these unwanted brassy tones. For more on this, check out why you need purple shampoo for your colored hair here.

We often get asked which is the best purple toning shampoo, and to be honest it really depends on your hair condition, the results you're aiming for, and the regimen your lifestyle allows you. Best to show us your hair, and we can provide you with expert advice tailored to your needs. Message us here for more.
Ready to explore more purple toning products? Visit our special collection on purple and blue shampoos here.









