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Davines This is a Strong Moulding Clay: For a Firm Matte Finish

This Davines This is a Strong Moulding Clay 100 mL is a matte modeling clay with a strong hold. It grants the following benefits: 

  • gives texture to dry hair
  • defines it in a strong way
  • does not contain water to endure better in wet climates
  • does not leave residues
  • feels dry to the touch
  • creates untidy looks
  • coarse separation

The formula is paraben-free and with no added colourings.


In line with Davines' mission of sustainable beauty, this is a Zero Impact (carbon-neutral) product, which means the carbon dioxide emissions generating by the creation of this product's packaging are offset by purchasing carbon credits that go to the creation and protection of forests in Italy, Costa Rica, and Madagascar.


  • Extra Moisturising Factor - A synergy of different ingredients with high moisturizing power that facilitate the deposit of water molecules on the hair shaft. The gradual release of these ingredients enhances product performance and keeps hair healthy and moisturized longer. 
  • Texture Factor - Gives hair body, texture and definition without the addition of resins.


  • Spray evenly on dry lengths and ends to complete styling. Depending on hair density, length and desired effect, apply between 6 to 10 grams of product.

    For styling ideas, watch the video below: