Gently cleanses and provides weightless, long-lasting nourishment while infusing hair with our signature calming aroma with 25 pure flower and plant essences.

PURE-FUME™ AROMA
A calming aroma featuring a unique bouquet of 25 pure flower and plant essences, including certified organic bergamot, lavender, lemon, petitgrain and ylang ylang

TEXTURE/FORM
Gel

[split][tab]
Massage into wet hair. Rinse. Follow with AVEDA Shampure™ Nurturing Conditioner.
[tab]
Keep it simple with Shampure™ — a gentle shampoo for everyday use. 96% naturally derived.*

FREE FROM:

Silicone
Parabens
Gluten
Synthetic Fragrance
Mineral Oil
Petrolatum
Formaldehyde
Animal Ingredients

Vegan, Cruelty Free

*From plants, non-petroleum minerals or water
[tab]
FUNCTIONAL BOTANICALS

Abyssinian oil has a unique structure of omega-9 fatty acids and a high content of erucic acid, which enables it to spread evenly on the surface of the hair, and helps provide weightless conditioning and lustrous shine
Babassu betaine is a gentle surfactant created from certified organic babassu nuts

FULL INGREDIENTS
Water\Aqua\Eau , Ammonium Lauryl Sulfate , Cocamide Mipa , Propanediol , Babassuamidopropyl Betaine , Crambe Abyssinica (Abyssinian) Seed Oil , Bixa Orellana (Annatto) Seed Extract , Glycerin , Peg-60 Almond Glycerides , Polysorbate 80 , Polyquaternium-10 , Sodium Chloride , Citric Acid , Fragrance (Parfum) , Linalool , Geraniol , Citronellol , Benzyl Benzoate , Limonene , Sodium Phytate , Benzoic Acid , Phenoxyethanol , Potassium Sorbate , Sodium Benzoate , Annatto (Ci 75120) <ILN45473>